Service Is The New Storefront

When we say “service is the new storefront” we mean it quite literally.

Our newest report in partnership with Future Commerce and Stella Connect covers why customer service isn’t just a detour—it’s an important part of your customer journey. Service should be at the forefront of your customer’s experience and how you can utilize service to drive revenue and serve as a sales opportunity.

In the same way that marketers purposely drive customers to in-store or digital eCommerce experiences, we believe that CX should be a destination for customers in the omnichannel journey.

In this report, you’ll learn about:

  • 1 in 3 DTC shoppers are interacting with CX teams weekly or more often
  • Why good CX delivers brand affinity and increased revenue
  • Why “good friction” is a meaningful (and not harmful) feature
  • And much, much more
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