Tethr
Tethr is a provider of conversation intelligence, specializing in AI/ML-based scoring that predicts perceived Customer Effort, diagnoses sources of friction, and enables targeted and tailored post-interaction activity.
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With the Tethr integration, customer interactions are analyzed (voice calls are also transcribed) and scores are automatically pulled into the customer’s conversation timeline in Gladly. The scores reflect what customers would have answered to a post-call Customer Effort Score survey based on interaction events.
Tethr Effort Index
TEI is an AI-derived metric, measuring effort for each customer interaction based on more than 275 independent variables and thousands of discrete phrases and utterances.
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